Showing posts with label Commercials. Show all posts
Showing posts with label Commercials. Show all posts

Deaf Canadians On Broadcast TV Commercials

Tim Horton's "A Meaningful Gesture" & Hershey's "Dad's Jokes" Canadian Broadcast Television Commercials in American Sign Language.


Canadian ASL community pleased to see companies in Canada beginning to embrace American Sign Language (ASL) in their commercials. Two examples are Tim Hortons and Hershey’s of the Canadian Broadcast Television.


"Sometimes it's not so easy to communicate." A welcoming Tim Hortons team member makes the difference for Mackenzie and her long-time friend Blair, who together are inspiring change to break down barriers in their community.


Hershey's Canada 44 seconds "Hersey's Dad's Jokes". There’s nothing sweeter than sharing a dad joke. Except maybe sharing a grandad joke & some Hershey's.


Sign Languages are EQUAL to Spoken Languages and this is a positive step in accepting Sign Languages as part of humanity as there are 300+ Sign Languages worldwide. UN Convention on the Rights of Persons with Disabilities Article.

SOURCE - Jessica Sergeant

Related Posts:
#AmericanSignLanguage - #ASLFacts - #DeafCanadians - #Commercial

Deaf Football Team On Microsoft Surface TV Ad

Microsoft finds its latest inspiration in this All-Deaf American high school football team.


FREMONT, California -- The Eagles are the high school football team at the California School for the Deaf (CSD). They use Microsoft Surface for their game preparation, developing the playbooks that help them win big.

During this weekend's NFL playoffs on NBC, Microsoft debuted "Football, Teamwork and Technology," an ad featuring the Eagles, the California School for the Deaf's football team.

"We're a brotherhood, we're a team," a player signs.

Football is among the American sports that strikes an immediate emotional chord. In this case, it's also compelling to see how teamwork and communication--so critical to sports philosophy--play out among the Eagles. It's not something we get to see often.

And here's what we see: less shouting and more tactility, with pensive shots of eyes that follow and interpret the split-second movements of hands, faces and bodies. Collaboration, we suddenly realize, is tangible--something you can see and touch. Amid all this are shots of plays, made mobile and more shareable by the magic of technology.

"We use the Surface to communicate and prepare," the player signs, and at the end, a narrator drives the tablet's value add home: "For any player, for any coach, for any team, the art of collaboration builds champions."

Get it? Because the Surface facilitates collaboration. We can roll with that, but something happens between that statement and the tagline that immediately follows--"Empowering us all: Microsoft."

How do you go from being one useful tool in a collaborative arsenal to Empowerer in Chief?

If you're a high school football fan who hasn't heard of the Eagles, that has more to do with the priorities of broadcast than its capacity to decimate. Microsoft made a smart choice in associating the Surface with a team that's both serious on-field and a blossoming subject of mainstream interest.

In October, the Eagles were featured in ESPN's first-ever football broadcast to feature an all-Deaf school, the Geico ESPN High School Football Showcase, where they destroyed Woodland Christian's Cardinals, winning 43-0.

In fact, over the course of its last season, the Eagles lost only twice--to the Indiana School for the Deaf, and to Berean Christian--and otherwise outscored opponents by an average margin of 52-8.

The team was also profiled in ESPN's E:60 Silent Night Lights (shown below), and in an "Underdogs" episode for Sports Illustrated some years before.



When it comes to winning, technology is secondary to group cohesion. There's more to the Eagles' success than its choice of hardware--they've got discipline, brotherhood, high stakes, something to prove, and, yes, strong plays.

So, it isn't the Surface (much less Microsoft) that empowers the Eagles. If they had to use binder paper, or sticks and rocks, to sketch plays, we're convinced they'd be just as strong on the field.

Instead, it's the Eagles that empower the Surface, whose track record is somewhat less objectively impressive. There's nothing wrong with being one good tool in a winning arsenal; it's a respectable position in a context that, frankly, resembles teamwork.

And what's kryptonite to a team? The one guy (or in this case, brand) that thinks he's responsible for all the magic.

Learn more at: http://www.microsoft.com/empowering
Audio Description Version: https://youtu.be/1v5kw9OHFkw

SOURCE - Adweek

Related:
Share: California School For The Deaf Fremont
Starkey Hearing Foundation 'Exploitation'
Maryland School For The Deaf On Toyota TV Ad

The 10 Best Commercials Of Super Bowl 50

Top 10 best and funniest Super Bowl commercials - The funniest United States advertisers of 2016.


Some made us cry, others made us cry laughing. Here are the most memorable commercials of Super Bowl 50. You can enjoy the best of the best. Here’s a look at the best ads of the 2016 Super Bowl season.


Commercial's Names & Brands:
1. Snickers - Marilyn Monroe, Willem Dafoe
2. Hyundai - First Date W/ Kevin Hart
3. Coca Cola - Brotherly Love
4. Doritos - Super Bowl Baby
5. Taco Bell - Quesalupa
6. Coca Cola - Mini Hulk vs Ant Man
7. Buick - Ft Emily Ratajkowski
8. Heinz Ketchup - Wiener Stampede
9. T-Mobile - Drop The Balls With Steve Harvey
10. Toyota - Prius

See more at The 10 Best Commercials of Super Bowl 50 - Washington Post.

Also see at Official Super Bowl Commercials 2016.

Related Superbowl Commercials:
Top 10 Super Bowl Commercials 2015
Bob's House - Pepsi's Super Bowl Commercial

Related Super Bowl:
Kriston Pumphrey: Super Bowl’s ASL Performer
Super Bowl LI National Anthem in ASL
Marlee Matlin Signs The Anthem At Super Bowl 50
Deaf Singer Super Bowl XLIX National Anthem
Deaf Singer Super Bowl LIV National Anthem
Super Bowl: NBC Discriminates Deaf Community
Super Bowl XLVII: John Maucere Got Hand Insurance
First Deaf Offensive Player In The NFL History
Bob's House - Pepsi's Super Bowl Commercial
Top 10 Super Bowl Commercials 2015
The 10 Best Commercials Of Super Bowl 50
Super Bowl LIII Deaf National Anthem Signer

Related Posts:
#ASLPerformer - #DeafSinger - #DeafTalent - #NationalAnthem - #SuperBowl

Deaf Can Coffee - Jamaican TV Commercials

WATCH [CC] - Deaf teenagers uses sign language in Jamaica Company television commercials.


KINGSTON -- The Caribbean Christian Centre for the Deaf went into the coffee business. The students from the "Deaf Can Coffee Company" make your favourite flavors of coffee for every occasion and moment.

A video capturing the purpose and vision of Deaf Can Coffee, a not-for-profit coffee shop seeking to engage, equip and empower Deaf youth. We will accomplish this through a sustainable coffee venture known for a memorable experience, great product and talented staff.


What began as a small idea of packaging and selling coffee for a rural, Deaf coffee farmer grew as word spread and people wanted more. However, one farmer could not meet the demand and so we considered options to increase the supply of roasted coffee. From there we began roasting coffee at the Kingston campus of Caribbean Christian Centre for the Deaf in an effort to train and expose teen students to the art of coffee roasting.

To activate this feature, press the "CC" button.

The challenges of sourcing dry beans and getting licensed in Jamaica as a coffee brand soon became a barrier that we thought might stop the initiative completely. The vision, however, simply shifted from being all about roasting coffee to a focus on brewing the coffee as well and creating a completely new experience for the marketplace. Visit us for more details, www.deafcancoffee.com

Follow @DeafCanCoffee:
Subscribe - https://youtube.com/channel/deafcancoffee
Facebook - https://facebook.com/deafcancoffee
Twitter - https://twitter.com/deafcancoffee
Google Plus - https://plus.google.com/deafcancoffee
Official Site - http://deafcancoffee.com

Related: Deaf Can Coffee - The Jamaica Coffee Shop

The Ultimate Japanese Commercials of 2015

WATCH: Ridiculously Japanese Commercials of 2015 Video Compilation.

Japanese Commercials in HD share the YouTube channel and dedicated exclusively to bringing you the latest and best TV commercials from Japan.

Try Not To Laugh! In these super ridiculous clips of the Japanese commercials compilation with the very best in Japanese advertising from 2015. High-Definition.


Japanese Commercials in HD YouTube channel is to promote and experience the unique lifestyle concept of the popular culture of Japan by providing the viewers a wide selection of TV ads that air on mainstream TV stations across Japan. Subscribe JPCMHD Channel: https://www.youtube.com/jpcmhd.

Best Japanese Commercials of 2015 - https://www.youtube.com/watch/2015
Best Japanese Commercials of 2014 - https://www.youtube.com/watch/2014
Best Japanese Commercials of 2013 - https://www.youtube.com/watch/2013
Best Japanese Commercials of 2012 - https://www.youtube.com/watch/2012
Best Japanese Commercials of 2011 - https://www.youtube.com/watch/2011

Check the Special Episodes - https://www.youtube.com/watch/episodes
Watch All The Compilations - https://www.youtube.com/playlist

Follow @JPCMHD:
Facebook - https://facebook.com/jpcmhd
Twitter - https://twitter.com/jpcmhd

Related #Japan:
This Is Not 'F**k You' In Japanese Sign Language
Happy New Year In Different Sign Languages
Merry Christmas In Different Sign Languages
Deaf LGBT Interview In Japan

Related Posts: #Commercials -- #WeirdNews

AT&T Feel The Music - ASL Music Video

Feel The Music 'Subway Serenade' Different Colors by Walk The Moon.


AT&T Feel the Music is an innovative, social project designed to expand musical access to the Deaf and Hard of Hearing community - helping them celebrate, experience and share in their love of music.


The ASL video "Subway Serenade" features the hit single "Different Colors by WALK THE MOON." The video was directed by Deaf - an award-winning director who happens to be Jules Dameron - in conjunction with D-PAN, Deaf Professional Arts Network. The production crew was also comprised predominantly of artists from the Deaf and Hard of Hearing community.

The Behind the Scenes Video is an inside look at how the ASL music video "Subway Serenade" was created including interviews with the creative team, director, production company, WALK THE MOON's management and AT&T executives.


The cast of "Subway Serenade" features several actors who are appearing in Deaf West Theater's current production of "Spring Awakening" opening September 27th on Broadway. The video was fully-choreographed and shot in one continuous take.

SOURCE.

Get tickets to Spring Awakening: http://broadway.com/shows/spring-awakening

Follow @DTVNews:
Facebook: https://facebook.com/dpantvnews
DeafVideoTV: http://deafvideo.tv/vlogger/dtvnews
Twitter: https://twitter.com/dpantvnews
YouTube: https://youtube.com/channel/dtvnews
Website: https://dpan.tv/series/dtv-news

DTV News Hashtags:
Facebook: https://facebook.com/hashtag/dtvnews
Twitter: https://twitter.com/hashtag/dtvnews

Follow @D-PAN:
Facebook: https://facebook.com/dpanvideos
Twitter: https://twitter.com/dpanvideos
YouTube: https://youtube.com/dpanvideos
Website: https://d-pan.org

Related D-PAN:
AT&T Feel The Music - ASL Music Video
ASL Music Video 'We're Going To Be Friends'
Music Video By Deaf Children On The ABC News
DTV News - The Sign Language Channel

Related Spring Awakening:
Deaf West's Broadway Spring Awakening
BuzzFeed - How To Make A Musical For The Deaf
This Is How You Make An All Deaf Music Video
Deaf West's Production Transfers To Broadway
'Spring Awakening' Makes Broadway Debut

Deaf Filipinos Get To Hear For The First Time

Deaf people were unable to contain their tears of joy after hearing with the hearing aids their families speak for the very first time.


MANILA, Philippines -- Spotify teamed up with Starkey Hearing Foundation to give Deaf people across the Philippines the chance to hear for the first time.


A new video, created by streaming service Spotify and hearing aids manufacturer Starkey Hearing Foundation, captures the incredible moment that the men and women, who live in Puerto Princesa, one of the poorest areas in the Philippines, are made able to hear sounds, after being given new, very sensitive hearing aids.

The four-minute clip follows each of the participants as they go about their day-to-day lives, while they explain how being Deaf has affected them and their families.

'I want nothing more than to hear my children': Emotional video captures the incredible moment three Deaf people hear the voices of their families and friends...

Read The Full Story.

Deaf and Hearing News - Deaf Family

Short film: How does Deaf and Hearing Network impact a Deaf family?.


DHN is a place where everyone can get the news in the language that suits them best, whether they are Deaf or Hearing. This is the first of five installments to show you that DHN is the #NewsForEveryone. How does DHN benefit you? Tell us in the comments below or on social media.

To activate this feature, press the "CC" button.

DHN is a news agency out of Phoenix, Arizona. We incorporate American Sign Language, spoken English and captions into each broadcast. There are 48 million Deaf or Hard of Hearing people in America and the majority of them are born into hearing families. Very few of those families will learn sign language - American Sign Language, ASL. This gives the entire family access to news.

Videographer: David Banen
Editor: Peyton Gallovich
Music: Jeff Southwick
Actors: Abrams-Gay Family

This is the first news show to involve all three forms of communication and give information relevant to everyone whether they are involved in the Deaf community or not. What most people fail to realize is that English and ASL are two completely different languages with their own grammatical structures. Plus, English is a second language for most deaf people and the lag and inaccuracy in live captioning can make daily news a daunting task.

DHN hopes to grow into a national, daily broadcast with news segments and other network programs. We currently air on local channels and online.

Let's Connect Deaf and Hearing Network:
Website: www.WatchDHN.com
Facebook: www.faceBook.com/WatchDHN
Twitter: www.twitter.com/DHN_News
Subscribe: www.youtube.com/DHNNews

Related DHN News:
Deaf and Hearing News - Deaf Family
Deaf Mom Dances With Hearing Son Goes Viral
Deaf Chef 2014 - Kurt Irish Chef Ramborger
Deaf Domestic Violence #WhoWillAnswer
Deaf Talent & Hollywood Controversy
Deaf Culture Series: Interview With Guthrie Nutter
American Sign Language Effects On The Brain

SMU Ads Targeting Deaf Students

Discover how Ginny's SMU experience encouraged her to start up a social enterprise for the Deaf.


Ginny Ong Jing Yun is undergraduate in Bachelor of Science (Information Systems Management) and Started up a social enterprise for the Deaf. "I thought that nobody would understand what I was saying. Over the years, Singapore Management University (SMU) slowly gave me a lot of tips on how to participate effectively. I learnt how to be more outspoken, more confident of myself.

Two years ago I set up this social enterprise it's called iDeaf-Connect. My aim is to use this company to create Deaf awareness. Also, we wanted to have a business to provide jobs for the Deaf. We aim to use this place as a training hub.

I will go out and meet my clients. I will give talks and I will share with them how they can work with the Deaf better. The broad-based curriculum at SMU gave me a lot of knowledge. It helped me to understand better how companies run their business.

You have a lot of projects so you have to face a lot of deadlines. It motivates me to be quick, be creative, think out of the box to finish the project. So the same thing can apply to my company as well. To me, if not for the interactive style (of education) in SMU, I wouldn't be here talking to you today." Welcome to SMU. Discover a Different U at https://.smu.edu.sg/admissions.

Deaf Speedskater Michael Hubbs - 'I AM'

Michael Hubbs: 'I AM' for Winter Olympics.


SALT LAKE CITY, Utah -- Michael (Mike) Hubbs is speed skater with his sights set on the 2014 Winter Olympics. After overcomming the challenge of being Deaf, he is determined to not let any obsticle get in the way of him achieving his goals. Follow him on his road to success.


Follow @MichaelHubbs:
Personal Facebook: https://facebook.com/realhubbs
Facebook: https://facebook.com/samuraiskater
Twitter: https://twitter.com/realhubbs
Instagram: https://instagram.com/realhubbs

Related Michael Hubbs:
Deaf Speedskater Michael Hubbs - 'I AM'
Michael Hubbs, Deaf, Olympic Hopeful
Michael Hubbs, Deaf, Olympic Hopeful & A Fraud?
Deaf Speedskater Michael Hubbs is a Con Artist
Michael Hubbs Arrested For Probation Violation
Deaf Speedskater - Michael Hubbs Hositpalized

Child of Deaf Parent - My Family Culture

My Family Culture - Aha Moment with Liysa from Green Bay in ASL.

My life is three cultures. I am a child of Deaf parent, often known by the acronym "CODA", is a person who was raised by Deaf parents living in a hearing world. I realized that I now have my own identity to explore.

To activate this feature, press the "CC" button.

Experience more aha moments at: https://ahamoment.com

Related CODA:
Child of Deaf Parent - My Family Culture
CODA Pride - Documentary Film
CODA Brothers: Deaf Mother's Intuition
CODA - Growing Up With Deaf Parents
CODA Kambri Crews and Burn Down The Ground
CODA Nate Tao - American Idol Season 12
CODA Tried To Kill Deaf Parents In House Fire
Boy Signs To Interpret Show For Deaf Parents
Deaf Parents Voice With CODAs
Deaf Parents Struggle With Kids - Supernanny
NYPD Officer Raised By Deaf Parents
Kambri Crews: Songs in American Sign Language
Korean CODA Sings For Parents Goes Viral

Related Posts: #DeafParents - #CODA - #SignLanguage

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