Pepsi's 2008 Super Bowl ad 'Bob's House' a unique and hilarious commercial illustrating a popular joke in the ASL & Deaf community.
Video in behind the scenes commercial of Pepsi's Super Bowl XLII ad, Bob's House. Amid the wall-to-wall sound grabbing fortheir remotes to check whether they accidentally hit the mute button. The pre-game advertisement features a joke that originates from the Deaf and Hard of Hearing community.
Produced by on The Scene Productions.
Behind the scenes Pepsi's Super Bowl commercial at 'Bob's House'
Pepsi will air a "Deaf" television commercial during the pre-game show for the Super Bowl, cringe at the silliness and the ineptitude of the commercial.
Bob's House in Pepsi's Super Bowl advertisement commercial has been disabled by AG Bell Association's requested as the progressive social advocacy reason.
Fact-checking: Pepsi website and try to find https://pepsi.com/bobshouse/ page, unfortunately this page term doesn't exist. It is clear affirmative ban. You can find "Banned Bob's House in Pepsi's Super Bowl ad" and/or "Banned Super Bowl Commercial" informations in Google, for example: civicactions.com/blog.
HearAid Foundation: Giving Deaf kids the chance to hear when health insurance fails.
NBC Left Field: Mary and Wes Rinella are Deaf. While Mary was raised with American Sign Language (ASL), Wes learned speech with hearing aids, and now they want to give their three Deaf children the chance to choose which language they prefer. The problem? Hearing aids aren’t covered by health insurance.
Health insurance in California, and at around $4,000 a pair, they’re too expensive to buy out of pocket. That’s where Tanya Penn and the HearAid Foundation step in since 2011 they’ve given out 270 hearing aids to families in need.
Microsoft finds its latest inspiration in this All-Deaf American high school football team.
FREMONT, California -- The Eagles are the high school football team at the California School for the Deaf (CSD). They use Microsoft Surface for their game preparation, developing the playbooks that help them win big.
During this weekend's NFL playoffs on NBC, Microsoft debuted "Football, Teamwork and Technology," an ad featuring the Eagles, the California School for the Deaf's football team.
"We're a brotherhood, we're a team," a player signs.
Football is among the American sports that strikes an immediate emotional chord. In this case, it's also compelling to see how teamwork and communication--so critical to sports philosophy--play out among the Eagles. It's not something we get to see often.
And here's what we see: less shouting and more tactility, with pensive shots of eyes that follow and interpret the split-second movements of hands, faces and bodies. Collaboration, we suddenly realize, is tangible--something you can see and touch. Amid all this are shots of plays, made mobile and more shareable by the magic of technology.
"We use the Surface to communicate and prepare," the player signs, and at the end, a narrator drives the tablet's value add home: "For any player, for any coach, for any team, the art of collaboration builds champions."
Get it? Because the Surface facilitates collaboration. We can roll with that, but something happens between that statement and the tagline that immediately follows--"Empowering us all: Microsoft."
How do you go from being one useful tool in a collaborative arsenal to Empowerer in Chief?
If you're a high school football fan who hasn't heard of the Eagles, that has more to do with the priorities of broadcast than its capacity to decimate. Microsoft made a smart choice in associating the Surface with a team that's both serious on-field and a blossoming subject of mainstream interest.
In October, the Eagles were featured in ESPN's first-ever football broadcast to feature an all-Deaf school, the Geico ESPN High School Football Showcase, where they destroyed Woodland Christian's Cardinals, winning 43-0.
In fact, over the course of its last season, the Eagles lost only twice--to the Indiana School for the Deaf, and to Berean Christian--and otherwise outscored opponents by an average margin of 52-8.
The team was also profiled in ESPN's E:60 Silent Night Lights (shown below), and in an "Underdogs" episode for Sports Illustrated some years before.
When it comes to winning, technology is secondary to group cohesion. There's more to the Eagles' success than its choice of hardware--they've got discipline, brotherhood, high stakes, something to prove, and, yes, strong plays.
So, it isn't the Surface (much less Microsoft) that empowers the Eagles. If they had to use binder paper, or sticks and rocks, to sketch plays, we're convinced they'd be just as strong on the field.
Instead, it's the Eagles that empower the Surface, whose track record is somewhat less objectively impressive. There's nothing wrong with being one good tool in a winning arsenal; it's a respectable position in a context that, frankly, resembles teamwork.
And what's kryptonite to a team? The one guy (or in this case, brand) that thinks he's responsible for all the magic.
#WhopperSign - Burger King's finally speaks, by signing, for American Sign Language Day near Gallaudet University campus.
WASHINGTON DC -- Burger King asks fans to come up with a Whopper sign by Tim Nudd. The days when he would pop up, unannounced, in your bed in the morning, Burger King's King character has never actually spoken a single word, preferring to let his creepily silent visage speak for him. But now, to celebrate National American Sign Language Day, the King is speaking up by signing.
And he's asking BK fans to come up with an official sign for the Whopper sandwich. #WhopperSign.
"The Burger King brand is built not only on including everyone, but celebrating everyone," Fernando Machado, the fast-food chain's svp of global brand management, said in a statement. "National ASL Day felt like a perfect opportunity for the King to extend our brand mantra and engage with the ASL community on such a great day."
It also has the King interpreting a recent TV spot in ASL, as you can see below.
BK has also created an ASL version of its logo, and is making a scholarship donation benefiting students who are dedicating their studies to ASL language and interpretations.
Top 10 best and funniest Super Bowl commercials - The funniest United States advertisers of 2016.
Some made us cry, others made us cry laughing. Here are the most memorable commercials of Super Bowl 50. You can enjoy the best of the best. Here’s a look at the best ads of the 2016 Super Bowl season.
A video capturing the purpose and vision of Deaf Can Coffee, a not-for-profit coffee shop seeking to engage, equip and empower Deaf youth. We will accomplish this through a sustainable coffee venture known for a memorable experience, great product and talented staff.
What began as a small idea of packaging and selling coffee for a rural, Deaf coffee farmer grew as word spread and people wanted more. However, one farmer could not meet the demand and so we considered options to increase the supply of roasted coffee. From there we began roasting coffee at the Kingston campus of Caribbean Christian Centre for the Deaf in an effort to train and expose teen students to the art of coffee roasting.
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The challenges of sourcing dry beans and getting licensed in Jamaica as a coffee brand soon became a barrier that we thought might stop the initiative completely. The vision, however, simply shifted from being all about roasting coffee to a focus on brewing the coffee as well and creating a completely new experience for the marketplace. Visit us for more details, www.deafcancoffee.com
Feel The Music 'Subway Serenade' Different Colors by Walk The Moon.
AT&T Feel the Music is an innovative, social project designed to expand musical access to the Deaf and Hard of Hearing community - helping them celebrate, experience and share in their love of music.
The Behind the Scenes Video is an inside look at how the ASL music video "Subway Serenade" was created including interviews with the creative team, director, production company, WALK THE MOON's management and AT&T executives.
The cast of "Subway Serenade" features several actors who are appearing in Deaf West Theater's current production of "Spring Awakening" opening September 27th on Broadway. The video was fully-choreographed and shot in one continuous take.
WATCH [CC] - The Caribbean coffee shop, what is Deaf Can!
KINGSTON, Jamaica -- A video capturing the purpose and vision of Deaf Can! Coffee, a not-for-profit coffee shop seeking to engage, equip and empower Deaf youth. We exist to encourage Deaf youth to believe in their talents and abilities, engage their passions and interests and foster creative, positive thought in a healthy community that builds each other up and enables them to dream. We will accomplish this through a sustainable coffee venture known for a memorable experience, great product and talented staff.
To activate this feature, press the "CC" button.
What began as a small idea of packaging and selling coffee for a rural, Deaf coffee farmer grew as word spread and people wanted more. However, one farmer could not meet the demand and so we considered options to increase the supply of roasted coffee. From there we began roasting coffee at the Kingston campus of Caribbean Christian Centre for the Deaf in an effort to train and expose teen students to the art of coffee roasting.
The challenges of sourcing dry beans and getting licensed in Jamaica as a coffee brand soon became a barrier that we thought might stop the initiative completely. The vision, however, simply shifted from being all about roasting coffee to a focus on brewing the coffee as well and creating a completely new experience for the marketplace. Visit us for more details, www.deafcancoffee.com
Franklin Graham calls for Christian boycott of Wells Fargo for featuing lesbian moms, who learns American Sign Language their advertiser.
CHARLOTTE, NC -- The Rev. Franklin Graham is changing which bank his organizations will use because he objects to a lesbian couple and their Deaf daughter who appears in a Wells Fargo ad.
Graham is calling on Christians to boycott corporations that promote homosexuality, and says he will do his part by moving all of his ministries' money out of Wells Fargo.
Graham says he is not targeting companies that hire or serve gay and lesbian customers because that's a part of doing business. But he said he wants Christians to stop giving their money to businesses that use their advertising dollars to promote homosexuality. Graham is the CEO of the Billy Graham Evangelistic Association and Samaritan's Purse.
He says one way Christians can speak out is by not doing business with those who he says promote sin and stand against God's laws.
A spokesperson for Wells Fargo says the bank has proudly supported the LGBT community for a long time and the advertisement reflects the company's values.
The Charlotte Observer reports that accounts for Graham’s ministries could total in the hundreds of millions of dollars. Graham says he plans to publicize a list of companies that feature same-sex couples in their advertising.
A spokesman for North Carolina-based BB&T, a statewide LGBT rights group based in Raleigh said Graham is on the losing side of moral history.
A new video, created by streaming service Spotify and hearing aids manufacturer Starkey Hearing Foundation, captures the incredible moment that the men and women, who live in Puerto Princesa, one of the poorest areas in the Philippines, are made able to hear sounds, after being given new, very sensitive hearing aids.
The four-minute clip follows each of the participants as they go about their day-to-day lives, while they explain how being Deaf has affected them and their families.
'I want nothing more than to hear my children': Emotional video captures the incredible moment three Deaf people hear the voices of their families and friends...
The US bank is promoting its embracing of diversity with a series of new adverts, one of which features a lesbian couple who are learning sign language for a very special reason.
It’s becoming more and more common for big companies to highlight their diversity credentials and forward-thinking attitudes by featuring Gay people in their advertising. In recent months, businesses as diverse as Nikon, Cheerios and Hotwire have featured gay couples in commercials.
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Now it’s Wells Fargo’s turn. The US bank is rolling out seven adverts as part of a new brand push under the banner ‘Why I Work’.
The first, revealed last week, is called ‘Learning Sign Language’. It features a female couple who are both learning sign language. The reason why? They’re about to become the new, adoptive mommies to a little girl with impaired hearing.
The commercial doesn’t fail to tug at the heartstrings while at the same time demonstrate the diverse nature of Wells Fargo’s clients. It’s the bank’s first national ad campaign to feature a same-sex couple.
The sign language advert was created by ad agency BBDO, who were appointed by Wells Fargo last year. Its executive creative director, Matt Miller, told AdAge that he was at first apprehensive that the bank – might resist the idea behind the latest campaign. However, the reverse was true and they embraced the concept.
Let's break the record and bring in thousands of Deaf people! Free admission to world largest Deaf events by DeafNation in Las Vegas.
The DeafNation World Expo is back, and this time it’s bigger and better than ever! The largest event for the Deaf on the planet is returning to Las Vegas in 2016 for another successful show.
More than 40,000 people came in 2010 & 2012, and the Paris Las Vegas is the perfect venue to break the attendance record with an even larger crowd in 2016!
Kevin Iombie, a Deaf vlogger who enjoys doing random videos to remember by years later. Love to travel, also love take photos. He never went to Deaf Expo in his life and there is many people who would love to meet him in person. He delight would love to meet them in the sin city.
He think it is time to break his virginity with DeafNation Expo. So let's break the record and bring in thousands of Deaf/HoH people to attend to DeafNation World Expo in Las Vegas at Paris Hotel!
Next Generation Video Messaging in the Deaf Community.
#YourGlideStory - Over the past few months, you've let us know that Glide is the best way to communicate visually, and we're extremely grateful to all of our users in the Deaf/HoH community for their continued support.
Glide is a video messenger that allows you to send and receive video messages that can be seen live (as you're recording) or later (like a text message).
There are already loads of great video chat apps out there. We're not trying to replace them, we are giving people a more convenient way to keep in touch through video that doesn't need scheduling. Traditional video chat requires you and your friends to be online at the same time, which isn't always possible. The great thing about Glide is that you can send or watch a message whenever you want, regardless of whether your friends are online.
Glide is a private messaging service. Only friends in the chat you send a message to will see it. You and your friends can also share messages from Glide to social networks and friends outside the app. Sending messages to Glide users anywhere in the world is 100% free.
Short film: How does Deaf and Hearing Network impact a Deaf family?.
DHN is a place where everyone can get the news in the language that suits them best, whether they are Deaf or Hearing. This is the first of five installments to show you that DHN is the #NewsForEveryone. How does DHN benefit you? Tell us in the comments below or on social media.
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DHN is a news agency out of Phoenix, Arizona. We incorporate American Sign Language, spoken English and captions into each broadcast. There are 48 million Deaf or Hard of Hearing people in America and the majority of them are born into hearing families. Very few of those families will learn sign language - American Sign Language, ASL. This gives the entire family access to news.
Videographer: David Banen
Editor: Peyton Gallovich
Music: Jeff Southwick
Actors: Abrams-Gay Family
This is the first news show to involve all three forms of communication and give information relevant to everyone whether they are involved in the Deaf community or not. What most people fail to realize is that English and ASL are two completely different languages with their own grammatical structures. Plus, English is a second language for most deaf people and the lag and inaccuracy in live captioning can make daily news a daunting task.
DHN hopes to grow into a national, daily broadcast with news segments and other network programs. We currently air on local channels and online.
Philips Innovation Experience - Convo Lights app empowers Deaf community through Philips Hue.
The Convo Lights app developed for Philips Hue, the connected lighting system for homes, uses light to notify Deaf and Hard of Hearing people of phone calls and other audible signals that they could normally miss.
The app from Convo, a Deaf-Owned and operated company providing video phone and translation services to the Deaf and Hard of Hearing community, allows users to create personalized ringtones of light to identify incoming callers, and adjust the brightness in a room to make sign language easier to see onscreen.
Convo demonstrates its innovative app (Convo Lights) that uses the connected lighting technology of Philips Hue to transform the lives of Deaf and Hard of Hearing people. Featuring Wayne Betts Jr. One of the founders for Convo Communications. Direct all creative aspects of the company’s communications: videos, the website, tradeshow materials, marketing collaterals, et cetera. Manage branding and the life cycle of all marketing campaigns. Serve as the face of the company in corporate and informational videos.
Want Convo Lights to illuminate your home? Order Convo Philips Hue Lights starter kit via Amazon or Apple today!
Interview with the NFL's Derrick Coleman of the Seattle Seahawks.
SEATTLE, Washington -- A television commercial starring Seattle Seahawk’s fullback Derrick Coleman is the latest Internet sensation. Coleman is the only athlete in NFL history to play offense, despite the fact he is legally Deaf.
Now, he’s getting ready to break one more barrier - the Super Bowl.
When the Seahawks take on the San Francisco 49ers, no one will be paying better attention than Coleman. “I have to be aware,” he told CBS News’ Bill Whitaker. “I have to be focused more than everybody else.”
Diagnosed with profound hearing loss, Coleman relies on lip-reading and his own unique way of communicating with the quarterback.
"He knows to look at me if he makes an audible at the line of scrimmage,” said Coleman. “He knows just tell everybody and just turn back at me one more time and he'll tell me the play." It's the way he's always played the game.
When the world tells you "no", you have two options: You can roll over and quit or you can trust your power. Derrick Coleman, running back for the Seattle Seahawks, trusted the power within. Although he's Deaf, he never let adversity stand in his way, on his road to the NFL. Share to inspire others to trust their power within and achieve their dreams. #TrustYourPower.
He told Whitaker that he’s “capable of doing what everybody else can do,” despite his hearing loss. “You can't use your problem as an excuse,” he said. “Because you use an excuse, you're not going to get to your dream. “
He was taught that philosophy at an early age. To really know Coleman’s story you have to meet the parents, his mother, May Hamlin and father, Derrick Coleman, Sr. "You feel that uncertainty, that fear as a fear as a parent, you know, that, is my child going to be OK," said Coleman, Sr.. His mother told Whitaker that Coleman was “definitely teased, he was bullied” and kids would call him “four-ears."
“My mom always said people who make fun of you and are trying bring you down - they're already down. They're trying to bring you to their level,” said Coleman.
These days Coleman wears a skullcap to keep his hearing aids in place under his helmet, but as a kid, he had to improvise... Read The Full Story:
Welcome to the Introduction to coaching Deaf footballers film. The film has been designed to improve your personal coaching development. It will also increase the participation and enjoyment of Deaf footballers within your club. Or, if you have never worked with Deaf footballers before, it will inspire you to work with all the fantastic Deaf footballers out there who are looking for a club and a coach willing to fuel their passion for football and improve their game.
Within this film you will find:
- Communication and coaching tips
- More than 60 football related British Sign Language phrases to help aid communication between coaches and their players
- How to work with communicators / sign language interpreter
- Information on deaf-specific football competitions
The NDCS Me2 Deaf-Friendly Project aims to remove the barriers to participating that many Deaf young people face. The project opens up the playing and coaching opportunities available to them.
For more information please visit www.ndcs.org.uk/me2 or email me2@ndcs.org.uk
Film produced in partnership with The FA and the Football Foundation.
Tomas Kold - The Deaf Photographer and The Old Bride.
A presentation of the Deaf International photographer Tomas Kold, working with wedding photos. A few year ago an old woman came into Karim's tailoring. She is 70 years and insanely in love. She has just met the love of her life and now she's getting married. Here's the photo gallery, Tomas Kolds galleri på.
Discover how Ginny's SMU experience encouraged her to start up a social enterprise for the Deaf.
Ginny Ong Jing Yun is undergraduate in Bachelor of Science (Information Systems Management) and Started up a social enterprise for the Deaf. "I thought that nobody would understand what I was saying. Over the years, Singapore Management University (SMU) slowly gave me a lot of tips on how to participate effectively. I learnt how to be more outspoken, more confident of myself.
Two years ago I set up this social enterprise it's called iDeaf-Connect. My aim is to use this company to create Deaf awareness. Also, we wanted to have a business to provide jobs for the Deaf. We aim to use this place as a training hub.
I will go out and meet my clients. I will give talks and I will share with them how they can work with the Deaf better. The broad-based curriculum at SMU gave me a lot of knowledge. It helped me to understand better how companies run their business.
You have a lot of projects so you have to face a lot of deadlines. It motivates me to be quick, be creative, think out of the box to finish the project. So the same thing can apply to my company as well. To me, if not for the interactive style (of education) in SMU, I wouldn't be here talking to you today." Welcome to SMU. Discover a Different U at https://.smu.edu.sg/admissions.
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Deaf News: Michael W. Hubbs announced that he was hositpalized by stress symptoms. SALT LAKE CITY, Utah -- Michael (Mike) Hubbs of short...
That Deaf Guy Comic
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